Béatrice G. | Beauty Route

I think I speak on behalf of the entire universe when I say: Dads are the hardest to shop for. I mean, there's only so many golf accessories you can buy them! Well, have no fear, Beauty Route is here. We narrowed down 5 gifts he'll ACTUALLY use and appreciate! Continue reading →

It's no coincidence that the words ionic and iconic are so similar... The ionic hair dryer is, in fact, iconic! Let me make one thing very clear: ionic hair dryers live up to the hype. Investing in an ionic hair dryer has been the best hair-decision I've made in a long time - and it could be yours too! You're probably wondering, "what's the big deal? My 30$ hair dryer works just fine" - allow me to break it all down. You can thank me later. Continue reading →

HAPPY WORLD EMOJI DAY! What's World Emoji Day, you ask? Simple - it's a celebration day of emojis! In light of World Emoji Day, let's celebrate all redheads... This is your moment, redheads, because this is the first World Emoji Day that redhead emojis are a part of! Redheads have felt left out over the years, hoping that an emoji of their own would qualify... Well, the wait is officially over. Just when you thought this day couldn't get any better, we've decided to share some wisdom on how to properly treat and care for your red hair... Continue reading →

"Being an old school barbershop means that we master the craftsmanship to create perfect classic haircuts, like the pompadour, the executive contour, the slick back, flattop, cuts like that. We only do classic haircuts that have survived the ravages of time, we don’t do trendy fashion haircuts. We are not into fashion but we are into style and class, with a little raw rock ‘n roll edge. A style for real gentlemen and guys with attitude.” – Jean van Rossum, founder of Barberstation Read more for an exclusive coupon code! Continue reading →

How do you categorize your hair? Straight? Wavy? Curly? Coily? Relaxed?  Did you know that all the hair types mentioned above contain their own sub categories? You might think you're a Type 1c, but you're really a Type 2a - or maybe you think you're a Type 3a, but you're really a Type 2c... Confused? Don't worry, so was I - until now! Continue reading →

Whether you’re in your twenties, thirties, forties, or fifties, hair loss and hair thinning affects 80% of the female population by the time they’re 60, and 85% of men by the time they reach 50 years old. Don’t panic! Lucky for you, there are solutions and ways to work with what you’ve got! Keep reading for stronger, thicker hair! Continue reading →

Summer has arrived! Well... technically the official first day of summer is a month from now, but we can't wait that long - we just had to share our summer must-haves! We're about to blow your mind with our traveling and summer essentials, because not only are they good quality products, but they're also under $100! Be vacation ready, while on a budget, with these products - and don't worry boys, we didn't forget about you! Continue reading →

The Royal Wedding is finally here. The entire world will watch Prince Harry and Meghan Markle officially begin their lives together as His Royal Highness Prince Henry of Wales and Her Royal Highness Duchess of Sussex.  OK, back to reality - so maybe not all of us get to marry a Prince, but we can improvise! Who says you need a Prince in order to be a Princess? In our fairy-tale, the only marriage that takes place is between a good hair day and good hair products. Sounds like a happily-ever-after to me! And maybe a crown also... Too much? Continue reading →

It's been a week since the 2018 MET Gala and we still can't get over the hairstyles! From Kim Kardashian's half-up do, Amanda Seyfried's luscious, loose curls, and Ashley Graham's perfect lob, we've got you covered on how to master these hairstyles at home! Continue reading →

Moms, this one's for you; when was the last time you cut your hair? When was the last time you changed your style? Which products are you using to colour in those grays? Find out the hair mistakes you've been making and learn how to never make them again with these hair tips! Spoiler alert - the following hair advice will make you look YOUNGER! Continue reading →