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Alter Ego Urban Proof Dry Shampoo 200 ml

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SKU
AE1032401
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A partir de 35,00  CA$ Regular Price 43,50  CA$
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1. PRODUCT INFO:

Ideal for all hair types and for frequent use.

Urban Proof Dry Shampoo is an instant dry shampoo that refreshes the hair between washes, cleansing the scalp and absorbing excess oil and sebum. It acts as a purifying and detoxifying agent thanks to its anti-pollution function, it eliminates all impurities and restores clean and perfect hair in less than a minute, without leaving any residue.

The result will be immediately refreshed hair as it was right after washing. The hair looks full, light and pleasantly scented without any waste of water.

Thanks to the action of Urban Proof technology, the hair is protected by an invisible shield that counteracts exposure to the aggressions of external agents such as smog, pollution, metals and fine dust.

2. FOR WHOM / USE :

Instant dry shampoo that refreshes the hair between washes, cleansing the scalp and absorbing excess oil and sebum.

3. FOR WHAT / BENEFITS :

  • Instant dry shampoo
  • Ideal for all hair types
  • Cleanses the scalp by absorbing excess oil and sebum
  • Refreshes your hair between washes
  • Frequent use
  • Does not leave white residues
  • Pleasantly scented
  • Perfect hair in less than a minute
  • Anti-pollution Urban Shield Technology

4. ABOUT THE COLLECTION :

Living in the city can be exciting and rich of stimuli but, as time passes, the continuous exposure to the various factors present in the environment can compromise our well-being. Urban pollution resulting from smog, fine dust and heavy metals, UV rays and blue light from digital devices represent a threat that can damage skin and hair, depriving them of their natural beauty and causing dehydration, opacity and aging.

URBAN PROOF COLLECTION is a line whose concept of SAFE BEAUTY is expressed through products in which the COSMETIC ACTION and the ingredients carefully selected to create a DEFENSIVE SHIELD towards aggressions from external agents reach a perfect alchemy and give life to formulas able to proactively protect against factors of environmental stress. 

USAGE:

  • Shake well
  • Apply onto the scalp from a distance of approximately 20 cm
  • Brush your hair

Living in the city can be exciting and rich of stimuli but, as time passes, the continuous exposure to the various factors present in the environment can compromise our well-being. Urban pollution resulting from smog, fine dust and heavy metals, UV rays and blue light from digital devices represent a threat that can damage skin and hair, depriving them of their natural beauty and causing dehydration, opacity and aging.

URBAN PROOF COLLECTION is a line whose concept of SAFE BEAUTY is expressed through products in which the COSMETIC ACTION and the ingredients carefully selected to create a DEFENSIVE SHIELD towards aggressions from external agents reach a perfect alchemy and give life to formulas able to proactively protect against factors of environmental stress. 

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